A few points worth sharing with colleagues who still suspect that Social Media is (only!) a tool set for college kids to get themselves in trouble with future employers by posting incriminating party pictures… Chris Brogan writes in Making Business Sense of Social Media: "Following the happenings around you in your industry won’t help you get ahead, except that it probably will. Knowing where people are, what they’re interested in, what they like and dislike, as well as understanding shifts and trends and news seems like a good way to stay up on what might impact your business."
